Hyva vastaanottaja,
Tassa mielenkiintoinen mahdollisuus kaikille nuorille suunnittelijoille!
Hyva Vastaanottaja,
Ohessa on tiedoite mielenkiintoisesta ja kulttuurihistoriallisesti
arvokkaasta mahdollisuudesta, jonka Unesco ja CCAAA (Council of
Audiovisual
Archives Association)tarjoavat vuonna 2009.
Unescon yleiskonferenssi nimitti vuonna 2005 27. paivan lokakuuta
Maailman Audiovisuaalisen Perinteen Paivaksi. Tama vuosittainen
"teemapaiva" pyrkii nostamaan tietoutta audiovisuaalisten
dokumenttejen tarkeydesta kansalliselle identiteetille, kulttuurille
ja perinteelle. Kansainvalinen Audiovisuulisen Perinteen Paiva
pyrkiikin kiinnittamaan huomiota audiovisuaalisen materiaalin
sailomis- ja suojelemistarpeeseen. Vuosittain lokakuun 27. paiva
juhlittava Audiovisuaalisen Perinteen Paiva pyrkii keskiittymaan
tietyn teeman ymparille, jonka puitteissa jarjestetaan erilaisia
aktiviteetteja ja tempauksia, koskien audiovisuaalista perinnetta,
seka sita sailovien dokumenttejen promotointia. Taman vuoden
Audiovisuaalisen Perinteen Paivan teemaksi on nimetty " Haalistuva
perinto - Me voimme sen pelastaa" ("Fading heritage - we can save it").
Audiovisuaalinen perinto pitaa UNESCO:n mukaan sisallaan kaiken
liikkuvan kuvan ja nauhoitetun aanimateriaalin muodot, huolimatta
siita mita varten ne on alun alkaen luotu, sailotty tai julkaistu.
Nama audiovisuaaliset nauhoiteet voivat sisaltaa/kasittaa
informaatiota, dokumentteja, objekteja, esineita, artifakteja,
graaffista materiaala, seka teknologiaa, tai teknologisia
innovaatioita, jotka ilmaisevat audiovisuaalisesti tallennettua
"kansakunnan", ihmisten ja/tai paikan ominaisinta olemusta, kulttuuria
seka identiteettia.
Tana vuonna Unesco jarjestaa yhteistyossa CCAAA:n, eli Council of
Audiovisual Archives Associations:in, kanssa kansainvalisen kilpailun,
jossa pyritaan luomaan logo promotoimaan audiovisuaalisen materiaalin
paivaa ja siihen liittyvia aktiviteetteja. Logon tulisi olla oma
tunnistettava brandinsa, joka symboloisi seka representoisi
maailmanlaajuista audiovisuaalista perinnetta ja tahan perinteeseen
kietoutuvaa kulttuurista perintoa. Logo voi myos esittaa
audiovisuaalisen perinnon haavoittuvaisuutta, ja nain ollen heijastaa
sen sailomisen tarvetta, jotta tama kallisarvoinen kulttuuriperinto ei
iaksi haviaisi.
Mita yksinkertaisempi ja mieleenpainuvampi logo on, sen parempi!
Jotta logo olisi laajalevikkinen ja kansainvalisesti kaytettavissa
oleva, sen tulisi olla logo ilman tekstia tai kirjaimmia.
Suunniteltavan logon taytyy olla myos yleispateva, eika taten
kietoutua mihinkaan kulttuuriseen ymparistoon tai aikakauteen. Logoa
on lisaksi pystyttava kayttamaan erilaisissa tiedotteissa,
tiedoitustilaisuuksissa ja tiedotusvalineissa, kuten Internetissa,
projektori-imagoina, paperikopioina, jne.
Voittaja logo tullaan julkistamaan 27. lokakuuta 2009, eli Maailman
Audiovisuaalisen Perinteen Paivana, CCAAA:n ja UNESCO:n
nettisivuilla. Voittaja palkitaan UNESCO:n $2000 dollarin
rahapalkinnolla ja yleisella maineella ja kunnialla.
Viimeinen kilpailuun osallistumispaiva on 15. elokuuta 2009.
Lisatietoja kilpailusta antaa:
Ms Joie Springer
Senior Programme Specialist
Information Society Division
UNESCO
1, rue Miollis
75732 Paris Cedex 15
email: j.springer(a)unesco.org
Graaffisen suunnittelun ja UNESCO:n tarpeisiin vaadittavien
graaffisten julkaisujen erityiskysymyksiin vastaa puolestaan:
Mr Philipp Müller-Wirth
Chief, Promotion, Partnerships and Branding Unit
Bureau of Public Information
UNESCO
e-mail: p.muller-wirth(a)unesco.org
Tarkat kilpailuvaatimukset ovat loydettavissa allaolevasta linkista:
http://portal.unesco.org/ci/en/files/28318/12361778799public_specifications…
Linkki uutiseen on puolestaan loydettavissa ohesta:
http://www.unesco-ci.org/newsletter/index.php?action=archive&mode=view&eid=…;
tai
http://portal.unesco.org/ci/en/ev.php-URL_ID=28897&URL_DO=DO_TOPIC&URL_SECT…
Olen myos liittanyt alkuperaisen uutisen, joka on julkaistu 26.6.2009
UNESCO:n CI WebWorld Weekly Newsletter:ssa, alle.
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UNESCO launches logo competition for World Day for Audiovisual Heritage
26-06-2009 (Paris)
27 October has been proclaimed as World Day for Audiovisual Heritage
by UNESCO?s General Conference to raise awareness of the importance of
audiovisual documents and to draw attention to the urgent need to
protect them. In order to promote the activities associated with the
Day, UNESCO and the Coordinating Council of Audiovisual Archives
Associations (CCAAA), are launching an international competition to
design a logo that would give the celebration its own brand.
In 2005 UNESCO's General Conference proclaimed 27 October as World Day
for Audiovisual Heritage to raise awareness of the importance of
audiovisual documents as integral part of national identities and draw
attention to the urgent need to protect them. Every year activities
are organized around a theme agreed upon by CCAAA; this year?s theme
will be "Fading heritage - we can save it".
Audiovisual heritage comprises all forms of moving images and recorded
sounds, regardless of the means of creation, preservation or delivery.
It also includes associated information, documents, objects, artifacts
and technology, and graphical material selected in its own right. Such
heritage expresses a nation as a place and people and considered to be
most characteristic of the 20th and 21st centuries. Its cultural
influence and informational content are immense, and rapidly increasing.
Transcending language and cultural boundaries, appealing immediately
to the eye and the ear, to the literate and illiterate alike,
audiovisual documents have transformed society by becoming a permanent
complement to the traditional written record. Their content cannot be
reduced to written form, and its integrity is closely tied to the
format of its carrier ? be it film, magnetic or optical media. Because
of their fragility, many audiovisual documents have been lost and
continue to be lost if no action is undertaken.
In order to promote the activities associated with the Day, UNESCO, in
cooperation with CCAAA, is launching an international competition to
design a logo to give the celebration its own identifiable brand.
Logo parameters
The logo should symbolize and represent the global audiovisual
heritage and its permanent cultural value in the fullest sense. It may
also suggest its fragility and vulnerability, the sense of urgency
attached to its preservation and the importance of accessibility.
The design of the logo should be simple ? the simpler the better, and
monochrome. It must work:
independently of language (the logo itself must not contain any
letters or text);
independently of time;
in different cultural settings;
in all anticipated usage environments (e.g. Internet sites,
e-mailings, hard copy, projected image);
in different sizes, from miniscule to enlarged applications when
reproduced through simple technical means (e.g. low resolution black
and white photocopy).
The logo should also be suitable for systematic use (as a secondary
logo) together with the UNESCO emblem or accompanied by the words
?UNESCO World Day for Audiovisual Heritage?, or equivalent in other
languages. The requirements for secondary logos can be found here (PDF).
The logo has to impart the message or the meaning of the symbols. It
should be attractive, recognizable and memorable for audiences in the
archival, library, museum and documentation profession, as well as for
mass media and the general public. It should be distinctive from other
popular logos of institutions and corporations using similar stylized
audiovisual imagery: film strips, video screens, phonographs,
projectors, sound waves, digital pixels, reel, discs, etc.
Submitted entries should consist of the following:
original artwork (softcopy), preferably in JPG format, of minimum
resolution 300 dpi and of minimum width 800 pixels;
thumbnail version, in JPG format, resolution: 96 dpi, width: 300 pixels;
summary description or explanation of the logo symbolism.
A brief write-up on the logo designer will be expected as well.
Deadline for submission of entries is 15 August 2009.
Requests for information, along with entries in electronic and paper
format, should be submitted to:
Ms Joie Springer
Senior Programme Specialist
Information Society Division
UNESCO
1, rue Miollis
75732 Paris Cedex 15
email: j.springer(a)unesco.org
Specific questions concerning the graphic charter of UNESCO should be sent to:
Mr Philipp Müller-Wirth
Chief, Promotion, Partnerships and Branding Unit
Bureau of Public Information
UNESCO
e-mail: p.muller-wirth(a)unesco.org
The winning entry will be announced and presented on 27 October 2009
on the CCAAA and UNESCO websites, together with an explanation of the
symbolism inherent in the design. The winner will receive from UNESCO
a monetary reward of US $2,000 and will also be featured on the website.
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Taman tiedoitteen tarjosi:
Anna-Mari Vaananen
am.vaananen(a)unescobkk.org
CI;
Information & Communication Unit
UNESCO Bangkok
Asian and Pacific Region Bureau
Head Office